Market Ruler HelpConversionRuler Site
From Market Ruler Help
A Site in ConversionRuler encapsulates a grouping of analytics data which is all related, and can be reported on distinctly from other sites.
The Site allows marketing agencies and other search specialists to divide data into easily reported-on "buckets" which make generating reports and making changes simpler.
Not to be confused with a domain name which is found in URLs, a Site may actually track multiple domain names.
Adding Sites in ConversionRuler adds additional charges per month to a subscription.
If a User has appropriate permissions, the pop-down menu in the upper-right hand corner of the interface can be used to change which site is currently selected.