ConversionRuler Data Model

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When you sign up for ConversionRuler, the following are created:


Your Account may contain multiple Sites and multiple Users.

Each Account also has payment information associated with it, and Private Branding settings which change the look of ConversionRuler for all users who log into that account.


A Site is the analytics data for one or more domain names.


A User is an individual who has permission to access a Site for a particular account. Users can not access multiple accounts, currently.

Each user has a Permissions Level which can be set to:

  • A Professional Subscriber - User can do anything
  • A Guest of a Subscriber - User has permissions set on a site-by-site basis.