Market Ruler HelpDifference between revisions of "Visitor"
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Revision as of 20:09, 10 March 2009
A visitor to your web site is typically a human being, manipulating a web browser to retrieve information and accomplish tasks on a web site.
A visitor can be a person:
- sitting at a home desktop computer screen
- using a cell phone or other mobile device
- using an internet-enabled device such as a Wii, or television-enabled web browser
Visitors and human beings are often considered equivalent, however, in the web analytics world they often are not.
When a visitor arrives at a site (usually via a Landing) the time they spend on the site is considered a Session. For the purposes of ConversionRuler, a session ends after 30 minutes of inactivity.
Each visitor is identified using a Cookie when they first visit your site. ConversionRuler sets two cookies:
- A "User" cookie which identifies the visitor across Sessions and never changes.
- A "Session" cookie which identifies the visitor during their session, and expires after 30 minutes of inactivity.
Visitors vs. Human Beings
Visitors, of course, TODO