Marketing professional

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A Marketing Professional is an individual whose primary task is to market the products or services of a company or companies.

According to the American Marketing Association, marketing is defined as:

Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. (Approved October 2007) (Reference)

Marketing can take many forms:

As well, there are many different types of Marketing Professionals, including:

  • Market Research
  • Product Marketing
  • Marketing Communications
  • Event Marketing
  • Business Development
  • Street Marketing
  • Brand Marketing
  • Strategic Marketing

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