Google Tag Manager

Google Tag Manager is a technology from Google which allows all external tracking snippets to be hosted and configured using Google's tag management interface directly. The logic of including code on pages or not is handled by Google Tag Manager.

ConversionRuler works with Google Tag Manager with little or no modification, and can be configured to fire actions on specific pages using custom JavaScript code.

Installation

To install ConversionRuler using using Google Tag Manager, follow the instructions as follows.

Step 1: Create the ConversionRuler Landing Tag

Empty Google Tag Manager tag interface - click here link to create a new tag

When adding the tag, name it appropriately, and cut and paste the code directly from the Install the tracking snippet page.