Difference between revisions of "Microsoft Advertising Installation"
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Revision as of 21:25, 4 February 2011
Installation for Microsoft Advertising is accomplished using the Dynamic text feature using the term {keyword} in your landing URL.
- Select your advertisement setup pane
- Enter your destination URL using Dynamic text to pass the keyword to ConversionRuler
- Click Save
ConversionRuler will track all inbound traffic for all of your Microsoft Advertising campaigns.
The example below shows the Category of ppc and a Campaign of msn by default.
The keyword recorded is the keyword entered into Microsoft's search engine. (Bing, MSN, etc.)