Market Ruler HelpDifference between revisions of "Compelling content"
From Market Ruler Help
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| − | '''Content''' is the information and experiences that are directed to an [[User|end-user]] or audience. '''Compelling | + | '''Content''' is the information and experiences that are directed to an [[User|end-user]] or audience. '''Compelling Content''' means the content is providing something of value to the [[User|end-user]]. Businesses use '''Compelling Content''' in order to get something valuable in return. Instead of creating a demand for a new need, '''Compelling Content''' relies on anticipating and meeting an existing customer need for information. |
[[Category:Glossary]] | [[Category:Glossary]] | ||
Latest revision as of 14:21, 8 February 2019
Content is the information and experiences that are directed to an end-user or audience. Compelling Content means the content is providing something of value to the end-user. Businesses use Compelling Content in order to get something valuable in return. Instead of creating a demand for a new need, Compelling Content relies on anticipating and meeting an existing customer need for information.