ConversionRuler Report Settings (Action Attribution) - Revision history

Admin at 16:17, 13 March 2011

2011-03-13T16:17:02Z

Admin at 16:12, 13 March 2011

2011-03-13T16:12:33Z

Admin: moved ConversionRuler Report Settings (Landings) to ConversionRuler Report Settings (Action Attribution)

2011-03-13T16:10:44Z

moved ConversionRuler Report Settings (Landings) to ConversionRuler Report Settings (Action Attribution)

Admin at 16:00, 13 March 2011

2011-03-13T16:00:03Z

Admin: moved ConversionRuler:Report Settings/Landings to ConversionRuler Report Settings (Landings)

2009-10-06T13:50:02Z

moved ConversionRuler:Report Settings/Landings to ConversionRuler Report Settings (Landings)

Admin: Created page with 'The '''Landings''' report settings allows you to choose how actions are matched with landings in your report. The options are: * '''First''': Match actions to the first landing ...'

2009-05-14T19:05:54Z

Created page with 'The '''Landings''' report settings allows you to choose how actions are matched with landings in your report. The options are: * '''First''': Match actions to the first landing ...'

New page

The '''Landings''' report settings allows you to choose how actions are matched with landings in your report.

The options are:
* '''First''': Match actions to the first landing for visitors
* '''Most Recent''': Match actions to the most recent landing for visitors

To demonstrate the difference between these two, here's a fictional example of activity on a web site:

{| border="1" cellpadding="4" width="100%"
! Date !! Visitor A !! Visitor B
|-
| Jan 1 || Landing: dog food || Landing: cat food
|-
| Jan 2 || Order: $35.00 || -
|-
| Jan 3 || Landing: gourmet dog food || Order: $42.00
|-
| Jan 4 || Order: $46.00 || -
|}
Visitor A made two purchases, Visitor B made only one.

When reporting using '''First''' Landing, a visitor's first landing is matched with an action. I this example, it would produce a report similar to:

{| border="1" cellpadding="4" width="100%"
! Keyword !! Landings !! Orders !! Total
|-
| cat food || 1 || 1 || $42.00
|-
| dog food || 1 || 2 || $81.00
|-
| gourmet dog food || 1 || - || -
|}

When reporting using '''Most Recent''' Landing, a visitor's action is matched with the most recent landing. I this example, it would produce a report similar to:

{| border="1" cellpadding="4" width="100%"
! Keyword !! Landings !! Orders !! Total
|-
| cat food || 1 || 1 || $42.00
|-
| dog food || 1 || 1 || $35.00
|-
| gourmet dog food || 1 || 1 || $46.00
|}

@@ Line 3: / Line 3: @@
 The options are:
-* '''First''': Match actions to the first landing for visitors
+* '''First landing''': Match actions to the first landing for visitors
-* '''Most Recent''': Match actions to the most recent landing for visitors
+* '''Most Recent landing''': Match actions to the most recent landing for visitors
 To demonstrate the difference between these two, here's a fictional example of activity on a web site:
@@ Line 21: / Line 21: @@
 Visitor A made two purchases, Visitor B made only one.
-When reporting using '''First''' Landing, a visitor's first landing is matched with an action. I this example, it would produce a report similar to:
+When reporting using '''First landing''', a visitor's first landing is assigned to its associated action. I this example, it would produce a report similar to:
 {| border="1" cellpadding="4" width="100%"
@@ Line 33: / Line 33: @@
 |}
-When reporting using '''Most Recent''' Landing, a visitor's action is matched with the most recent landing. I this example, it would produce a report similar to:
+When reporting using '''Most recent landing''', a visitor's action is matched with the most recent landing. I this example, it would produce a report similar to:
 {| border="1" cellpadding="4" width="100%"
@@ Line 45: / Line 45: @@
 |}
 [[Category:ConversionRuler]]
 [[Category:ConversionRuler Report Settings]]
 [[Category:ConversionRuler Features]]

← Older revision		Revision as of 16:12, 13 March 2011
Line 1:		Line 1:
−	The '''~~Landings~~''' report settings allows you to choose how actions are matched with landings in your report.	+	The '''Action Attribution''' report settings allows you to choose how actions are matched with landings in your report.
		+	<div class="quote">This was formerly called ''Landings'' and was renamed to be more accurate in terms of what it affects in reports</div>

	The options are:		The options are:

← Older revision		Revision as of 16:00, 13 March 2011
Line 43:		Line 43:
	\| gourmet dog food \|\| 1 \|\| 1 \|\| $46.00		\| gourmet dog food \|\| 1 \|\| 1 \|\| $46.00
	\|}		\|}
		+
		+	[[Category:ConversionRuler]]
		+	[[Category:ConversionRuler Report Settings]]
		+	[[Category:ConversionRuler Features]]

← Older revision	Revision as of 16:10, 13 March 2011
(No difference)

← Older revision	Revision as of 13:50, 6 October 2009
(No difference)